Digital Marketing Executive

Roles and Responsibilities

  1. Understand and analyze PPC accounts of clients and identify opportunities to scale spending and improve performance.
  2. Prepare a campaign launch checklist and oversee the execution.
  3. Establish and manage the strategy, tone, content, and audience understanding across all PPC campaigns.
  4. Establish analytics processes for data collection and testing to identify trends and insights to provide
  5. Optimize digital audience targeting and segmentation by channel outlet, identifying key customer segments + prospective modeling
  6. Partner with design teams to develop and optimize campaign-specific creative and level up key creative rules by platform.
  7. Conduct weekly calls to discuss campaign performance and brainstorm strategies to help scale ad accounts.
  8. Communicate campaign performance, insights, and opportunities with a focus on analysis and KPI metrics

Desired Candidate Profile for Digital Marketing Executive

  1. At least 1 year of work experience in digital marketing, digital strategy, and SEM.
  2. Google AdWords and Analytics certification are preferable.
  3. Strong understanding of digital marketing channels, tactics, analytics, and reporting
  4. Strong analytical skills and data-driven thinking, with extensive experience in synthesizing data into actionable insights
  5. Up-to-date with the latest trends and best practices in online marketing
  6. Prior experience in performance marketing.
  7. Strong problem-solving + project management abilities accompanied by excellent communication, presentation, and writing skills
  8. Self-starter, agile, and strength in being fluid + flexible.
  9. Women/Men wanting to start/restart their careers can also apply

Experience Required: 1 – 3 years
Salary: ₹ 1,25,000 – ₹ 2,50,000 / per annum
Contact: Mahejabeen Patel( 9527574264 )
Time: Walk in – 11.00 AM – 5.00 PM
Venue: 2nd Floor, Office 3230, addMatix, Konark Business Hub, Kondhwa Road, Kondhwa, Pune – 411048. Opp Satyanand Hospital, Above SBI Bank. (view on Map)

Job Category: Digital Marketing
Job Type: Full Time
Job Location: Pune

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