Ofsign Case Study

4%

TACOS Reduced

8.5 x

ROAS Increased

45%

Traffic Increased

Client

Turet Smart Watches – where innovation meets elegance! We’re excited to unveil our cutting-edge line of smartwatches, showcased for their groundbreaking features on tech forums worldwide. At Turet, we’ve reimagined timekeeping, merging state-of-the-art technology with timeless style. To provide sophisticated, intuitive smartwatches that elevate your everyday while staying at the forefront of innovation. 

Challenges

  • Limited Brand Awareness as a New Entrant
  • Perceived Lack of Premiumness Compared to Established Brands
  • Establishing a Robust Online Presence
  • Intense Competition in the Smartwatch Market
  • Need for a Creative and Converting Brand Store

The Steps.

Step-1

Problem Finding

A multi-platform approach was followed to facilitate sales, brand-awareness. Our team prepared an initial account analysis report that includes the areas of product listing, cataloging, sponsored ads, brand visibility & potential keywords.

Step-2

Listing Optimization

Amazon listing optimization is the process of upgrading product pages to improve their search visibility, click-through rate (CTR) and conversion rate (CR) and finally generate more sales. 

Step-3

Keyword Research

An integral part of Amazon search optimization is keyword research. Relevant keywords would be all search terms (or ‘key’ words/terms) that a customer would use in order to find your product on Amazon.

Step-4

Sponsored Products

Sponsored Products are cost-per-click (CPC) ads that promote individual product listings on Amazon. In just a few minutes, you can create a campaign, even if you’ve never advertised before.

Step-5

Catalog, A+ & StoreFront

A+ content is a premium content feature, which allows sellers to change the product description of their branded ASINs by using rich texts, videos, and images. 

Step-6

Sponsored Brands

These ads carry higher CPC (cost per click) than sponsored product ads as they have higher prominence than the latter. Depending on the bid amount, Amazon determines where the ads will appear.

Step-7

Account Health

Account health management is one of the most crucial parts of online selling. Our team takes the below metrics very seriously -Order Defect Rate, Late Dispatch Rate, Pre-fulfillment Cancellation Rate, Policy Violation, Contact Response Time.

The Result

160% Revenue Growth in Amazon

160% Revenue Growth, 10X Return on Ad Spend , 4% Advertising Cost of sales

Let's craft the next success!

Stand out where it counts – build brand awareness on Amazon.

Amazon Certified Team

Expert team with Amazon certification, ensuring top-notch skills and knowledge.

Amazon Ads Verified Partner

Trusted partner with verified expertise in Amazon Ads.

Join over 1500 happy sellers

Experience the satisfaction of being part of a happy and successful group.

ROI Focus Marketing

We maximize your returns and drive success for your business.

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